9 Ways to Use Social Media to Launch a Book | Social Media Examiner

August 13, 2011

Wondering how to get people excited about your book?

Do you want people actively sharing your book with

their friends?

In this article I’ll reveal some of the social media techniques I used to get thousands of people excited enough about my new book Launch: How to Quickly Propel Your Business Beyond the Competitionthat they shared it with friends and peers. By the way, you don’t need to have a book to benefit from these tactics.

Why Social Media for Books?

Back in the old days, book promotion heavily relied on the traditional press. I remember the challenge of promoting my first book (Writing White Papers) back in 2006. I had to work with journals and print magazines—and their long editorial cycles. I also needed to speak at physical events and perform many other time-consuming tasks. The success of a book promotion hinged on getting it reviewed by the “right publications.” This typically meant spending thousands of dollars on PR firms who had established contacts with elite publications and creating press releases that hopefully caught the eyes of editors. Not to mention a lot of prayer. Today, authors have an amazing advantage.  

Read the rest of the post here on my affiliate partner’s blog By 9 Ways to Use Social Media to Launch a Book | Social Media Examiner.


Pam Perry featured in Michigan Chronicle about Social Media

April 21, 2011
View this document on Scribd

Coming soon: http://socialmediaswag.tv/


Detroit Needs to Get Online or Get Left Behind: Social Networking the New Currency in Digital World

April 19, 2011
Pam Perry, who is hosting a seminar at Schoolcraft College on Saturday, May 14, is adamant about showing metro Detroiters to get some swagger and confidence in their social media skills at her “Social Media Swag” seminar.
Pam Perry, Social Media Strategist

Pam Perry, Social Media Strategist


There may be a connection between poor social networking skills and unemployment.  Detroit, which has one of the of the highest unemployment rates in the nation according to the Bureau of Labor Statistics, was recently cited as one of the “least socially-networked” cities in the country. Mashable.com, a popular social media blog, listed Detroit 94 out of 100 cities assessed for its social networking acumen.Social media is the phenomenon that is the game-changer for businesses and job seekers today. A recent front-page article in the Wall Street Journal said technology jobs are hot again with Google, Apple, Youtube and Skype leading the hiring boom. But in a recent C-Span broadcast, U.S. Rep. Jesse Jackson Jr. (D-IL) blames the iPad (produced by Apple) for eliminating thousands of jobs in the U.S. (See video http://youtu.be/D5X8W7MgbhM)

“Learning social media is a way of life. We have to face that fact. Ipads aren’t taking jobs – but creating new ones. Social media provides a new method for generating buzz, shaping a brand, creating a reputation, getting media attention and bringing in new business,” said Pam Perry, a certified social media strategist located in metropolitan Detroit.

“Typically when a business is savvy and gets traction on Facebook, Twitter and Linkedin, they see an increase in revenue because they are reaching more customers faster, further and cheaper.”

Building a personal brand is also important when in the job-hunting mode. “If you’re not online, you will get left behind,” said Hajj Flemings, who was recently cited by BlackEnterprise.com as a “Twitter Person to Know.” He is also the Founder of Brand Camp University.  “Social media allows you to brand yourself. How people view you today is directly related to your online profile and information you distribute through the social media channels – and the friends you interact with.”

Both Perry and Flemings regularly teach and speak about social media strategies in Detroit and around the country. Perry, who is hosting a seminar at Schoolcraft College on May 14, is adamant about showing metro Detroiters to get some swagger and confidence in their social media skills at her “Social Media Swag” seminar. Flemings is also hosting an event, Brand Camp ’11: Personal Branding 2.0 Conference in New York City on May 24.

Not only is social media critical for business marketing and personal branding, but employers often use social media to screen job candidates. “I interview 20 to 25 people a week and look at about 100 resumes, but I also view candidate’s online activity.  If their social media messaging is off or not congruent with what the position calls for, this is a way we weed them out,” said Tammy Turner, of Detroit, who is the owner Kapstone Recruiting & Training Services, LLC and author of a professional networking book,   How To Talk To Strangers. “We also judge people by the company they keep – so if their online connections are skeptical, we figure they probably are not the ideal candidate,” said Turner.

“Anyone can learn social media. I am determined to teach the tactics and show people it’s real easy to dominate the search engines and attract business, build a brand and beat out your competition for a job,” said Perry. “I especially want to empower Baby Boomers and minority business owners to have some confidence online, that’s why I created the Social Media Swag seminar – and coming soon the web show which we’ll stream online.”

The Social Media Swag Seminar will be on Saturday, May 14 from 11 a.m. to 3 p.m., at Schoolcraft College, VistaTech Center, 18600 Haggerty in Livonia, Michigan. The cost for materials and the session is $97 before May 1. For more information or interview Pam Perry, call 248-426-2300 or visit http://bit.ly/socialmediaswag

To watch the quick “AGENT SWAG” video: http://youtu.be/ADZkcqDV6Ho

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Ministry Marketing Solutions Inc., founded in 2000, is an online branding and social media agency that provides services for best-selling authors, nonprofit organizations and entrepreneurs. For more information, http://www.ministrymarketingsolutions.com.- About Pam Perry –
Pam Perry, who won a national contest as the Savviest in the Social Media in 2010, was featured in an article on social media in BlackEnterprise.com and is one Detroit’s top 100 Tweeters. She is a “social media evangelist” determined to convert others into “believers” in blogging, podcasting, tweeting and online branding. Her hub online is: http://www.PamPerryPR.com. Find out more at http://about.me/pamperry

— end —     Visit Press Room


SistahFaith – Stanice Anderson, Marilynn Griffith and more! Black Gospel Promo.com

October 21, 2010

Help SistahFaith reach #1
on the Essence Bestsellers List!

“Powerful women! Powerful speakers! Powerful stories!”
Pam Perry, Chief Visionary, Ministry Marketing Solutions, Inc

Ashamed No More

Every woman needs a safe place… She needs the support of sistahs who won’t cringe at the honest truth, who are willing to walk by her side, who will listen to her stories, and who will offer balm to heal her wounds.

SistahFaith …true stories of women of women who have not only survived, but who have triumphed! Stories of addiction, abortion, rape, abuse, incest, suicide, teen pregnancy-stories of hope that shine light on the path to healing.

Most women endure in silence – afraid to tell the truth, held captive by shame. But in SistahFaith, women tell the truth and show their scars…share their testimonies so that others can overcome.

Among the women who share their stories of redemption, hope, and new life are Bonnie DeBarge of the famed Motown group DeBarge, award-winning author Sharon Ewell Foster, and author Claudia Mair Burney.

Share SistahFaith: Real Stories of Pain, Truth, and Triumph (Howard Books/Simon and Schuster) with the sistahs in your life and let the healing begin!

Available online, or purchase from this Essence reporting bookstore:
Pyramid Books 561-731-4422
http://www.pyramidbooks.net/search/apachesolr_search/sistahfaith

Schedule the SistahFaith National Speakers
for your next conference:

For media and speaker requests:
PO Box 180485
Tallahassee, FL, 32318
(850) 322-0347
Sharonewelfoster@aol.com
http://www.sharonewellfoster.com/

Need a PR COACH? See video  http://www.pamperypr.com

SistahFaith – Black Gospel Promo.com.


Spotlight on Author: Catherine Eagan, The Wealthy Woman

December 14, 2007


Catherine Eagan Dedicates Her Life to
Leading Christians to “The Wealthy Place” by Shekini Jennings for MMS Newswire

Many people in the country are wringing their hands trying to figure out how to survive in the current struggling economy. But, Catherine Eagan is trying to help people become part of God’s thriving supernatural economy.

It’s a revelation that Eagan received in God’s perfect timing as retiring baby boomers are trying to figure out how to manage their wealth, younger people are just beginning to learn about finances, and others are discovering for the first time that retirement is no longer an option.

“In this time, people are going through a lot of different challenges,” said Eagan, a member of Word of Faith Christian Center. “It’s important to have a kingdom objective. We’re getting more in debt. The message of building wealth challenges all of us to build wealth so we can have financial the wherewithal and establish the Kingdom of God whether you’re young or old.”

Eagan is an entrepreneur, ordained minister and a former Vice President and Private Banking Officer, with a 25-year financial background.

She said the foundation for tapping into God’s economy includes giving and receiving, purpose, seedtime and harvest, tithes and offerings, and God’s principles. This opens the door for budgeting, debt elimination, credit repair, insurance planning, investment planning, and estate planning to affectively fall in line with proper instruction that can be found in Eagan’s book, “Dominating Money: Tapping Into God’s Supernatural Economy”.

“From a Biblical standpoint God wants us to provide for our family, our children, and our children’s children,” Eagan said. “There’s a difference between riches and wealth. Riches can come overnight through the lottery, but that doesn’t mean you know how to sustain it. Wealth is for the kingdom of God and … the greater good of humanity and society. Henry Ford wanted to provide a vehicle for people to ride in and came up with the process of mass production. When people meet the needs of others on a mass scale it lends itself to wealth.”

Eagan has been doing this in her own life through a balanced combination of informational clubs, books, and other merchandise and services that she sells, in addition to a 40-city Wealthy Women Seminar Tour and weekly teleseminars that she has offered for free. The tour has blessed more than 3,000 women across the country and the teleseminars draw 100 to 200 participants each week as far away as Canada and the Caribbean. She wants to make sure there is no excuse for Christians to not reach the “wealthy place” where they have successfully learned to dominate in the areas of business and finance.

Other books she has authored with her husband, Dr. J. Victor Eagan, include “How to Discover Your Purpose in 10 Days”, “How to Determine Your Motivational Gift”, and “The Character of Success”.

Eagan’s reason for doing everything she does is so that God’s people realize that wealth is for them, despite their current or past financial situation. Even someone who doesn’t have any money can go from 0 to wealth.

“John Johnson asked his mother to sell her furniture,” Eagan said. “She sold it for $500 and he started Ebony Magazine. John Rockefeller was a high school dropout, but he pursued business. Oprah Winfrey had nothing, but … now she owns Harpo production. God’s raising people who are going to be world changers.”

More life-changing, kingdom-building principles will be disclosed at the Kingdom Millionaire Intensive and Vision Gala in Boca Raton, Florida. For more information, or to register, call (561) 338-0009 or log onto http://www.catherineeagan.com.


Building Kingdom Millionaires by Shekini Jennings for MMS Newswire

May 15, 2007

Catherine Eagan Dedicates Her Life to
Leading Christians to “The Wealthy Place”

Many people in the country are wringing their hands trying to figure out how to survive in the current struggling economy. But, Catherine Eagan is trying to help people become part of God’s thriving supernatural economy.

It’s a revelation that Eagan received in God’s perfect timing as retiring baby boomers are trying to figure out how to manage their wealth, younger people are just beginning to learn about finances, and others are discovering for the first time that retirement is no longer an option.

“In this time, people are going through a lot of different challenges,” said Eagan, a member of Word of Faith Christian Center. “It’s important to have a kingdom objective. We’re getting more in debt. The message of building wealth challenges all of us to build wealth so we can have financial the wherewithal and establish the Kingdom of God whether you’re young or old.”

Eagan is an entrepreneur, ordained minister and a former Vice President and Private Banking Officer, with a 25-year financial background.

She said the foundation for tapping into God’s economy includes giving and receiving, purpose, seedtime and harvest, tithes and offerings, and God’s principles. This opens the door for budgeting, debt elimination, credit repair, insurance planning, investment planning, and estate planning to affectively fall in line with proper instruction that can be found in Eagan’s book, “Dominating Money: Tapping Into God’s Supernatural Economy.”

“From a Biblical standpoint God wants us to provide for our family, our children, and our children’s children,” Eagan said. “There’s a difference between riches and wealth. Riches can come overnight through the lottery, but that doesn’t mean you know how to sustain it. Wealth is for the kingdom of God and … the greater good of humanity and society. Henry Ford wanted to provide a vehicle for people to ride in and came up with the process of mass production. When people meet the needs of others on a mass scale it lends itself to wealth.”

Eagan has been doing this in her own life through a balanced combination of informational clubs, books, and other merchandise and services that she sells, in addition to a 40-city Wealthy Women Seminar Tour and weekly teleseminars that she has offered for free. The tour has blessed more than 3,000 women across the country and the teleseminars draw 100 to 200 participants each week as far away as Canada and the Caribbean. She wants to make sure there is no excuse for Christians to not reach the “wealthy place” where they have successfully learned to dominate in the areas of business and finance.

Other books she has authored with her husband, Dr. J. Victor Eagan, include “How to Discover Your Purpose in 10 Days,” “How to Determine Your Motivational Gift,” and “The Character of Success.”

Eagan’s reason for doing everything she does is so that God’s people realize that wealth is for them, despite their current or past financial situation. Even someone who doesn’t have any money can go from 0 to wealth.

“John Johnson asked his mother to sell her furniture,” Eagan said. “She sold it for $500 and he started Ebony Magazine. John Rockefeller was a high school dropout, but he pursued business. Oprah Winfrey had nothing, but … now she owns Harpo production. God’s raising people who are going to be world changers.”

More life-changing, kingdom-building principles will be disclosed at the Kingdom Millionaire Intensive and Vision Gala in Boca Raton, Florida. For more information, or to register, call (561) 338-0009 or log onto www.catherineeagan.com.

# # #