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October 21, 2010
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AACM – The African American Christian Market and Pam Perry
July 4, 2008Ministry Marketing Solutions Predicted The Gospel Boom In The African-American Community
By Dr. Gail Hayes
Pam Perry, founder of Ministry Marketing Solutions
(pictured here with T.D. Jakes)
Detroit, MI (BlackNews.com) – Post 9/11 days and natural disasters like Hurricane Katrina have made most people in America stop and say a prayer. Books like The Prayer of Jabez, by Bruce Wilkenson, The Purpose Driven Life by Rick Warren and the first-time author Joel Osteen’s Live Your Best Life have toppled the prestigious New York Times best-seller lists and have paved the way for more Christian books.
Christian information is at its peak and there is a great revival sweeping the land. In the African American community especially, where the spiritual heritage is deeply rooted in the culture, there are more gospel artists, plays, movies, television programs, radio ministries, magazines and books than any other time in history.
The African American Christian community has produced some of the largest churches – noting that it is not church as usual – it is MEGA. National ministry leaders such as Bishop T.D. Jakes and Juanita Bynum have also become best-selling authors in the AACM (African American Christian market) opening the door for many more to come behind them. Ministry Marketing Solutions, Inc. (MMS) was the vision of Pam Perry, of Detroit, because of her desire to market the message to the masses through the media. What message? “The Gospel of Jesus Christ,” says Perry. “The first two letters of the word gospel is G-O and that’s what I have been called to do. To go to the media to tell the story of Christian authors.” Perry’s public relations and advertising career spans over two decades. The first ten years she spent working in ad agencies and secular media. The last ten she has dedicated to ministry marketing. Her first ministry job was with The Salvation Army as P.R. Director. “Although I grew up Christian, my commitment to God really changed after I starting reading Christian books and was exposed more to Christian media. It was like an explosion in my soul and my purpose was clear,” says Perry.
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Saving Teen Boys by Dr. James Perkins
March 15, 2008
Saving Our Black Teen Boys
Dr. James C. Perkins
You’ve heard the alarming statistics facing our black teen boys:
• 16.4% of black teens have carried a weapon
• Among 10- to 24-year-old blacks, homicide is the leading cause of death
• Black juveniles represent more than 40% of the prison population
These facts paint a bleak picture for our young generation. But remember that 2 Timothy 1:7 points out, “God has not given us the spirit of fear, but of power, and of love, and of a sound mind.”
In 1993 I founded the Benjamin E. Mays Male Academy to ensure that our young men had a place to cultivate their own spirit of power and love as well as their sound minds. The lessons we teach there have recently been adapted in my book Playbook for Christian Manhood: 12 Key Plays for Black Teen Boys (Judson Press, 2008). The book is written for boys aged 11–15, but it is also useful for parents, church leaders, or anyone else dedicated to these special lives. I want to share just a few of those key plays here.
Know Who You Are. So many black teens lack a sense of identity. Success stories of the rich and famous foster tantalizing dreams, but not necessarily worthy role models. When celebrity dreams seem unattainable, teens imitate the way of life seen in their often violent environment. That’s why it is so vital for a boy to know who he is and what he can achieve as a child of God.
Know Your Purpose. Once a young man knows he is God’s own child, he can be more focused and hopeful about determining God’s purpose for him in this life. Our boys need to hear that God has a plan—and the power to bring that divine purpose to fulfillment in their lives.
Value Your Education. At the Mays Academy, every day I ask my young men, “Why are you here?” and they respond in unison, “To learn, sir!” “Why do we learn?” I demand, and they answer, “Because knowledge is power!” Make education a priority. Attendance is critical; homework is important; adequate sleep is vital, and praise for academic achievements inspires pride. Dropping out of school is like dropping out of life! Don’t do it.
Respect Your Parents. The relationship between a boy and his parent(s) is the basis for how he interacts in other relationships. By respecting a parent or guardian, a boy establishes a pattern for respecting authority elsewhere—at a neighbor’s house, at school, at church. If our young men would learn this one lesson early on, they would reap the benefits at school, in career, and in the world at large.
Develop a Female Friend. Girls are people too! A boy growing rapidly into manhood needs some game rules for his boy-girl relationships. If he “thingifies” his female peers, he also “thingifies” himself. Reject the common myth that boys and girls can’t be friends. When the time is right, a female friend may actually become the ideal girlfriend! Young men, cultivate friendships with girls who will help you pursue your purpose and fulfill your potential.
Be Smart about Your Loyalties. A worthy friend is a person’s most valuable companion. But a young man needs to be smart about choosing his “boys.” Give your loyalty to someone who is living without purpose, without a firm identity as a child of God, and without respect for authority and other people, and you may be giving away your future. Boys have to be smart about their “brother’s keeper”—or they may find themselves declared guilty by association.
Despite the statistics and the realities they describe, be assured that there is a way through this crisis—and that way is Jesus Christ. A young man could have no better role model. Once you bring Jesus fully into the equation, life takes a new direction. Remember the promise in Jeremiah 29:11, which says, “For I know the plans I have for you, declares the LORD, plans to prosper you and not to harm you, plans to give you hope and a future.” This generation of young black boys can become educated, successful, godly men who will leave this world a better place. May these key plays provide a solid game plan for making a start on that hope-filled future.
Dr. James C. Perkins has been senior pastor of Greater Christ Baptist Church in Detroit, Michigan, for more than 25 years. Founder of the Benjamin E. Mays Male Academy, he is author of Playbook for Christian Manhood: 12 Plays for Black Teen Boys (2008) and Building Up Zion’s Walls: Ministry for Empowering the African American Family (1999), both from Judson Press.
STUART’S MARKETING TELEWEBCAST MARCH 5
March 3, 2008Where do you find answers to your marketing questions about writing for the Christian market? What if you could ask me any question about marketing then listen for the answer?
I’ve been writing for the last 40+ years, and for the last 23 years, I’ve been putting out the annual “Christian Writers’ Market Guide.” As marketing columnist for Christian Communicator, Advanced Christian Writer and Oregon Christian Writers, I am considered the leading authority on the Christian market. I travel the nation speaking at many writer’s conferences.
As you know, in the last few weeks, the latest edition of the 2008 Christian Writer’s Market Guide is available.
I’m telling you this because Terry Whalin has convinced me to be grilled on marketing questions on the Christian market during a LIVE 70-minute telewebcast on Wednesday, March 5th!
* * * Here’s My Small Request * * *
Rather than have the “content” come out of my head (or Terry’s head) for the March 5th 2008 telewebcast at 4 p.m. PDT / 7:00 p.m. EDT, I decided to let you ask me a question.
So, if you could ask me ANY question you wanted about marketing for the Christian writer, what would your question be?
Here’s your chance to ask me directly and get registered for our call on Wednesday, March 5, 2008 (starts promptly according to http://www.Time.gov).
Go to the link below:
* * * Get FREE “On Marketing” chapter from my book “Getting Published” * * *
You will receive a full chapter from “Getting Published.” It’s FREE if you ask a question and register for this telewebcast.
Go to the link below:
After your question gets submitted, you’ll find out how to get phone access and webcast access to Terry Whalin and me for our LIVE telewebcast, March 5, 2008.
Sally Stuart
ps. If you can’t make the time of the call, please go ahead and sign up anyway. The entire teleseminar will be recorded and EVERYONE who signs up will receive an email with the replay link. Also if you sign up, you will be able to download the FREE marketing chapter right away
Spotlight on Author: Catherine Eagan, The Wealthy Woman
December 14, 2007
Catherine Eagan Dedicates Her Life to
Leading Christians to “The Wealthy Place” by Shekini Jennings for MMS Newswire
Many people in the country are wringing their hands trying to figure out how to survive in the current struggling economy. But, Catherine Eagan is trying to help people become part of God’s thriving supernatural economy.
It’s a revelation that Eagan received in God’s perfect timing as retiring baby boomers are trying to figure out how to manage their wealth, younger people are just beginning to learn about finances, and others are discovering for the first time that retirement is no longer an option.
“In this time, people are going through a lot of different challenges,” said Eagan, a member of Word of Faith Christian Center. “It’s important to have a kingdom objective. We’re getting more in debt. The message of building wealth challenges all of us to build wealth so we can have financial the wherewithal and establish the Kingdom of God whether you’re young or old.”
Eagan is an entrepreneur, ordained minister and a former Vice President and Private Banking Officer, with a 25-year financial background.
She said the foundation for tapping into God’s economy includes giving and receiving, purpose, seedtime and harvest, tithes and offerings, and God’s principles. This opens the door for budgeting, debt elimination, credit repair, insurance planning, investment planning, and estate planning to affectively fall in line with proper instruction that can be found in Eagan’s book, “Dominating Money: Tapping Into God’s Supernatural Economy”.
“From a Biblical standpoint God wants us to provide for our family, our children, and our children’s children,” Eagan said. “There’s a difference between riches and wealth. Riches can come overnight through the lottery, but that doesn’t mean you know how to sustain it. Wealth is for the kingdom of God and … the greater good of humanity and society. Henry Ford wanted to provide a vehicle for people to ride in and came up with the process of mass production. When people meet the needs of others on a mass scale it lends itself to wealth.”
Eagan has been doing this in her own life through a balanced combination of informational clubs, books, and other merchandise and services that she sells, in addition to a 40-city Wealthy Women Seminar Tour and weekly teleseminars that she has offered for free. The tour has blessed more than 3,000 women across the country and the teleseminars draw 100 to 200 participants each week as far away as Canada and the Caribbean. She wants to make sure there is no excuse for Christians to not reach the “wealthy place” where they have successfully learned to dominate in the areas of business and finance.
Other books she has authored with her husband, Dr. J. Victor Eagan, include “How to Discover Your Purpose in 10 Days”, “How to Determine Your Motivational Gift”, and “The Character of Success”.
Eagan’s reason for doing everything she does is so that God’s people realize that wealth is for them, despite their current or past financial situation. Even someone who doesn’t have any money can go from 0 to wealth.
“John Johnson asked his mother to sell her furniture,” Eagan said. “She sold it for $500 and he started Ebony Magazine. John Rockefeller was a high school dropout, but he pursued business. Oprah Winfrey had nothing, but … now she owns Harpo production. God’s raising people who are going to be world changers.”
More life-changing, kingdom-building principles will be disclosed at the Kingdom Millionaire Intensive and Vision Gala in Boca Raton, Florida. For more information, or to register, call (561) 338-0009 or log onto http://www.catherineeagan.com.